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Music. Dance. Clock.
There is a nice balance of music and video on this promo site for the Japanese clothing store Uniqlock. I also appreciate that they focus on establishing the brand and showing-off the clothes, instead of trying to do too many things on the page.
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Different from the Competition
Lingerie marketing seems to be all the same sexy direction, it is refreshing to see something different.
“This Japanese television commercial for Wacoal LaLan bras is a fascinating departure from the usual approach to selling intimate apparel in Western cultures. No sultry bedroom eyes, no come-hither looks, no languorous poses. Victoria’s Secret models they are not…” via @issue
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Tang Rebrand Designs from Streng Design
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Targeting Younger and Trendier Knitters
A smart way to take an existing product and market to a different demographic.
via thedieline.com
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Beautiful Branding by Sociodesign
This is a great example of how branding is more than a logo.
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Unpackaged
The name “Unpackaged” does a great job of getting to the essence of what makes this store different from other grocers. They are selling more than just groceries, they are identifying a dilemma and catering to eco-conscious consumer. Visit their website at http://beunpackaged.com
via notcot.org
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notapolo.bandofoutsiders.com
“This is not a polo shirt. is a line of polo shirts from Band of Outsiders. This is a blog about them, and about polo shirts in general.”
Nice way to use a blog to set the tone for the brand and help their search engine ranking.
thx Nicole Cari -
Smart Move by Dominos
I have never liked Dominos, but this definitely makes me want to give it a second chance. By listening to their customers they are making their mega chain image more personable and creating a better product.
thx Sam Rosen
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Frolick Pet
“This is a brand that’s slick enough to appeal to a tech and design savvy urban professional, but also friendly and accessible enough for a suburban family…packaging that emphasizes the loving relationship between pets and their owners for the company’s core products.” -
Burton Snowboards
I thought these were life-size in store promos, and thought it was a pretty cool idea, but it is just on the site. -
Beautiful PanAm Ads from the Early 1970s
So simple and the images are so motivating. I want to visit every place.
